Modern B2B Buyer Enablement for Business Consumers
Psync is AI-driven buyer enablement for CROs at B2B suppliers in SaaS, tech, healthcare, manufacturing, and professional service firms to align their marketing, sales, and customer success teams to drive revenue growth and improve buyer experience.
Your buyer IS the revenue. That’s why it pays to be buyer-first.
RevOps readiness is essential for today's businesses to engage and convert buyers in today’s uncertain times. That's why we've developed Psync, a software platform that connects AI and psychographic customer data with a buyer-first digital identifier (BFID) to track your buyer’s emotional decision pathways across their entire lifecycle.
Stay on top of buyer effort with Psignals™
Predict when friction will occur and receive alerts:
Personalized recommendations to restore confidence and build stronger authentic connections with high-value buyers
Real-time visual analytic dashboards
Reduce buyer effort, increase relevance, and track impact
Psync Integrates with your existing platforms:
“Consider the following data from Gartner research: In a pre-pandemic survey of 750 B2B customer stakeholders involved in complex “solutions” purchase within their organization, customers reported spending only 17% of their total buying time interacting directly with supplier sales teams. Instead, much of their purchase activity comprised independent learning online (27%), independent learning offline (18%), and building consensus across a wide range of internal and partner stakeholders (22% and 11% respectively).”
—Brent Adamson, “Traditional B2B Sales and Marketing Are Becoming Obsolete”, Harvard Business Review
Modern B2B Buyer Enablement
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Psync's AI-powered engine helps organizations assess their buyer enablement strategies by evaluating sales, marketing, and customer success initiatives. This comprehensive analysis allows businesses to identify gaps and implement targeted improvements to enhance collaboration and drive revenue growth.
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With Psync, you can develop personalized engagement strategies tailored to the unique needs of your buyers. Leverage our AI-powered concierge to deliver targeted content, recommendations, and offers at every touchpoint. By providing relevant and valuable experiences, you can accelerate buyer journeys and foster long-term customer relationships.
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The platform offers a curated marketplace featuring a wide range of vetted third-party tools and services specifically designed to support revenue operations and buyer enablement. This allows organizations to discover and adopt the most relevant solutions, empowering them to stay ahead of the competition.
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Psync's innovative buyer confidence algorithm leverages AI and psychographic segmentation to analyze customer data and uncover hidden behavioral patterns, attitudes, and preferences. This critical insight helps organizations monitor personalized buyer confidence, which in turn increases engagement, loyalty, and revenue.
Sign up for the Psync demo and see if it’s right for you.
Whether you're a Series B or Series C SaaS startup, a B2B SaaS company with over $100M revenue, or a private equity firm, Psync can help you align your marketing, sales, and customer success teams and drive revenue growth through buyer enablement.
Schedule a demo today and see how our platform can help you achieve your business goals.